The building block for all cases
Building blocks are the oldest and probably most important toys in a child's development. Whether wooden building blocks, Lego bricks or magnetic bricks, they all contribute to developing our children's motor skills, creativity and imagination. Did you know that simple toys like building blocks are often much better suited for development than electronic toys that make sounds, move or run at the push of a button?
The development of AINSTEIN began with the question of whether there is a brick that is easier to assemble on several sides than the well-known Lego bricks, that holds together better than simple wooden bricks and that does not have to take into account the north/south pole orientation as with conventional magnetic bricks.
All conventional building blocks are bound to predetermined patterns during assembly, whether through plug connections, fixed magnets or lack of holding power. As a result, children cannot develop their creativity and imagination freely; they must adhere to the possibilities defined by us adults. To give more room to creativity and to give children success from the very first moment when 2 AINSTEINs combine with a quiet "clack" to form a building. This was exactly our incentive for the development of AINSTEIN.